Longtime Waukesha Operations Improvement Company Rebrands, Sets Sights on Future
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Waukesha, WI (September 26th, 2017) – As of this morning, Waukesha operations improvement company Storage Systems Midwest is now Axiom, Inc.
With over 30 years in the community and a longstanding reputation as a leader in the workspace, process, and storage spaces, Waukesha company Storage Systems Midwest has decided to change their name.
What’s in a name? Lots, apparently, as Axiom Owner & CEO RJ Safranek explains, “The community has known us for years as Storage Systems Midwest, but that name never really told our whole story. We were always about more than just storage systems – while our partners were scaling and innovating, we were right there alongside them, trusted partners assisting with product and implementation needs. Today, we’re unveiling a name that honors our past but truly tells our future story.” –R.J. Safranek, Owner & CEO Axiom, Inc.
The change from Storage Systems Midwest to Axiom is just one component in a large branding project Axiom has been working on for nearly a year. The goal is to help clients better understand Axiom’s tailored offerings while staying true to their values and honoring their legacy. Axiom offers turnkey, operations improving solutions including racking, conveyor, modular office, mezzanine, high density vertical storage, ergonomic equipment and consulting services.
“Axiom designs custom-fit solutions that solve process, workspace, and storage challenges for our commercial and industrial clients. We’ve always felt as though our job is not complete until the customer’s goals are met. Our customers rely on us to help improve their business, whatever the challenge, we won’t stop until we get it right.” –Joe Roth, VP Sales & Marketing
Along with the name change Axiom is unveiling a new logo, a website overhaul, and a new energy that’s future-focused. They’ve been working with Milwaukee agency CI Design on a number of initiatives, all designed to better showcase their creative solutions to current and prospective clients.
Want to learn more about Axiom’s new direction? Head to AxiomOps.com or shoot them an inquiry at Info@AxiomOps.com.