Three Pillars Senior Living Communities Launches Fifth Annual Video Celebrating Older Americans Month
The videos were first launched in 2015 as one “big, crazy idea,” to celebrate older adults. According to Kelsey Pangborn, Customer Experience Manager, “Three Pillars aimed to do more than just talk about how vibrant our residents are - we wanted to show it.”
In the five years since then, each music video project has shown how the older adults who reside at Three Pillars embrace life and never stop having fun. With a nod to this year’s national theme of “create, connect, contribute,” the 2019 video to Rainbow Connection promises a smile that just won’t quit as you sing and sway along.
A friend of Three Pillars, Josh Marx of 213 Exploration, volunteered as drone videographer for the project.
KM Perform student volunteers Cam Cooley, Marian Cramer, and Riley Haller, were instrumental in filming this year’s video, which will be shown as part of Kettle Moraine’s Film Festival on Friday, May 31st.
They commented, “We loved getting to know the staff and all the residents during this project. It was more fun that we could’ve possibly imagined!”
At video debut parties across the Three Pillars campus on May 3 and 6, residents and staff watched
the premiere of the video and enjoyed their moments of fame among friends. The KM Perform
students proudly presented handmade Oscar awards to nominees for their big roles!
Three Pillars’ Chief Marketing & Communications Officer, Josh Van Den Berg, says this video might be
his favorite yet. “I love how these videos highlight the fun our dynamic residents have and the roles
they play in the vitality of our community.”
Pangborn added, “It’s true that engaging with and encouraging older adults in any community makes
it stronger.”
Check out the video on YouTube at https://www.youtube.com/watch?v=wAIEqirqkYc&feature=youtu.be.