TopLine Results Adds Process Consulting Expertise

June 19, 2017
TopLine Results Corporation, a customer relationship management (CRM) consulting firm based in Pewaukee, Wisconsin, announces the addition of Melanie R. Varin as Chief Operating Officer and consultant.  Melanie Varin will helm the company’s business process consulting practice.  For more than 25 years, Melanie Varin has led sales and marketing teams for organizations like GE Healthcare and Eastman Kodak in driving revenue of more than $140 million in sales.  “Some of the most rewarding parts of my career have been leading business turn-arounds.  I am delighted to lend that expertise to other businesses, so that they may grow into their full potential,” according to Melanie Varin. 
 
Fred Varin, President, founded TopLine Results in April 1999 with the goal of helping businesses achieve success through outstanding CRM systems.  “During our nearly two decades as leaders in the CRM space, we have seen the importance of well-defined sales processes in successful CRM implementations.  Processes that work for sales, marketing and customer service teams are the linchpin to CRM that works for the whole organization and are a key to increased user adoption,” said Fred Varin.  “Process consulting in conjunction with the implementation of a CRM system is a tremendous value-add for our clients.” 
 
  
 
About TopLine Results Corporation
TopLine Results Corporation is a customer relationship management (CRM) cloud services and consulting firm specializing in Microsoft Dynamics 365, Salesforce, and Act!. Services include hosted and on-premise customized solutions, consulting and implementation services, training and support.  TopLine Results also focuses on marketing and CRM integration, digital marketing and automation.  TopLine Results is a developer of software applications such as dashboards and CRM integration plug-ins. Headquartered in Wisconsin, with offices in Chicago and St. Louis, the TopLine Results mission is to empower companies with customized CRM solutions which increase sales, marketing, customer service and overall business effectiveness.
 
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Contact:
Fred Varin, President
fred.varin@toplineresults.com, (800) 880-1960